RIM Launches The Most Boring Anti-Apple Campaign I’ve Ever Witnessed

May 7, 2012 Posted By: Leave a comment
Screen shot 2012-05-07 at 11.09.04 AM

In one of the most anticlimactic (and likely ineffective) marketing campaigns in history, RIM has today launched its “Wake Up. Be Bold.” campaign in Australia. It began with a group of...

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