Dateline City:
EL SEGUNDO, Calif.
El Segundo, Calif. (Oct. 28, 2013)—The bad news for the television market is that nearly three-quarters of U.S. consumers are not interested in buying a smart TV during the next 12 months, according to the results of a new survey conducted by the TV Systems Intelligence Service at IHS Inc. (NYSE: IHS). The good news is that demand rises markedly when consumers are aware of what smart TVs are, showing that the product’s chances of success can improve with just a little market education.
Language:
English