Is Apple using the sun to shore up a ‘fragile’ consumer brand?

November 19, 2013 Posted By: Leave a comment
If so, it does it quietly, says a reporter who toured its N.C. solar farms and fuel cells.

FORTUNE -- I learned a lot from the 3,500-word photo tour of Apple's (AAPL) North Carolina solar farms and fuel cells that Katie Fehrenbacher posted Monday on GigaOm.

Apple doesn't toot its horn much about its efforts to reduce its corporate carbon footprint....

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