Customer Loyalty: The Big Data Disintermediation Cure By @Schmarzo | @BigDataExpo #BigData

I recently wrote about the two D’s of Big Data: Disintermediation and Disruption. As I stated in that blog: Across multiple industries, startups are coupling new big data technologies and new sources of data with advanced analytics (data science) to uncover new customer, product, operational and market insights in order to disintermediate existing customer relationships and disrupt existing business models.

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