Dateline City:
LONDON
New savvy advertisers shifting traffic and expectations to mobile; Mobile becomes fastest growing format
LONDON--(BUSINESS WIRE)--A new study released today by IHS Inc. (NYSE: IHS), the leading global source of critical information and insight, and Facebookâs Audience Network found that by 2020 in-app native advertising revenue will generate almost two-thirds (63.2 percent) of mobile display advertising revenue and will amount to $53.4 billion.
Language:
English
Contact:
IHS Inc.
Amanda Russo
+44 208 276 4727
Amanda.Russo@ihs.com
or
Press Team
+1 303 305 8021
press@ihs.com
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Ticker:
IHS
Exchange:
NYSE
