Making the doom spiral: Some exaggeration necessary

Literally everything about Apple stinks, including the things that don’t. And the things they never even announced? They’re late.

Writing for Fast Company, Mark Wilson keys a hate letter to Apple.

“Dear Apple, Please Fix Boring Problems This Year.” (Tip o’ the antlers to @JonyIveParody.)

That thing you heard was really good? It can’t be. Otherwise the story doesn’t work.

Then in 2016, Apple announced AirPods—a wireless earbud deemed ugly by the Wall Street Journal

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