For a company that’s mired in its biggest stock slump in a decade, Apple sure isn’t wallowing in its poor sales. Without stepping foot in Las Vegas or making a single announcement of its own, Apple is having one of its best CES conferences in years, as companies turned to HomeKit en masse to boost their smart offerings.
While Google Assistant and Alexa controlled their fair share of the CES spotlight, they did little to overshadow Siri. In fact, Apple’s HomeKit was one of the surprise winners of this year’s show, as Sony, LG, GE, Vizio, Belkin, Arlo, Ikea, TP-Link and several others all rolled out products and updates featuring HomeKit integration, an abrupt turnaround from previous shows that all but ignored the iPhone maker’s smart home ambitions.