It’s time for an ‘Apple Prime’ subscription bundle

Apple revealed many services at its March 25 “It’s show time” event, but wasn’t so eager to reveal how much they will cost. It’s no doubt still working out the details, but I think it also wanted to avoid the sticker shock of how much you’ll pay to subscribe to them all.

Both Apple Music and its newly announced Apple News+ service cost $9.99 a month. If Apple TV+ and Apple Arcade end up costing the same, that’s $40 a month you’ll pay to Apple to get it all. And that’s to say nothing of the extra buck or three for iCloud storage and the payments you’ll end up making on your new Apple Card. That’s not just expensive—that’s unwieldy.

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