Apple launches AirPods Max with a ‘custom acoustic design’ and Digital Crown for $549

After many months of rumors, Apple today announced AirPods Max, the latest member of its headphone line that brings the technology of its popular AirPods earbuds to a new over-ear design to rival high-fidelity offerings from Sony, Bose, and Beats. And in a nod to Apple’s other ubiquitous wearable, the Apple Watch, the AirPods Max have a Digital Crown to control your music.

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