Chart of the day: Samsung’s U.S. ad buy blew past Apple’s

March 13, 2013 Posted By: Leave a comment
And that still leaves most of Samsung's estimated $4 billion ad budget unaccounted for

FORTUNE -- The Wall Street Journal's report Tuesday that Samsung outspent Apple (AAPL) in U.S. smartphone advertising caught some readers by surprise.

The surprise for those who've been followed Horace Dediu's work on Asmyco is that Samsung spent only $401 million promoting its smartphones...

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