iTunes Festival Coming to SXSW

The Apple iTunes Festival will make its U.S. debut March 11–15 at SXSW in Austin, Texas. The Festival features five nights of free concerts by amazing artists like Coldplay, Imagine Dragons, Pitbull, Keith Urban, Willie Nelson, ZEDD, and more. Performances are available to watch live or on-demand via iTunes on your iPhone, iPad, iPod touch, Apple TV, Mac, or PC. And songs from the concerts will be available for download only on iTunes. “The iTunes Festival in London has become an incredible way for Apple to share its love of music with our customers,” said Eddy Cue, Apple senior vice president of Internet Software and Services. “We’re excited about the incredible lineup of artists performing and SXSW is the perfect place to debut the first iTunes Festival in the U.S.”