Reports: Apple eyeing luxury car maker McLaren to jump-start Project Titan

The Apple car rumor mill has become sluggish in recent months, churning out nothing but staff shakeups and new hires. But things just got interesting: Apple is reportedly in talks to buy Lit Motors, a startup that makes electric self-balancing motorcycles, and McLaren Technology Group, the British engineering company that makes luxury cars, develops advanced automative technology, and happens to own a Formula One car racing team.

Apple, McLaren, and Lit aren’t commenting on the rumors, first reported by the Financial Times and backed up by the New York Times. According to the Financial Times, Apple is interested in either buying McLaren outright or investing in the company. This wouldn’t be the first time Apple invested a huge sum in a car-related company—earlier this year, Apple put $1 billion in Chinese ride-sharing giant Didi Chuxing (once Uber’s chief rival, before Uber gave up and sold its Chinese assets to Didi).

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