We need a unit to define the amount of time we are perpetually away from people summarily deciding Apple products cost too much and that they should instead just buy commodity goods. Pundits agree that it’s coming! Next year for sure. (Repeat every year.)
Writing for MarketWatch, Jennifer Booton says “Apple faces decade of uncertainty after next year’s iPhone.” (Tip o’ the antlers to Joe Teitelbaum.)
Yes, this is the same Jennifer Booton who tried to tell us why Samsung’s exploding phones should terrify Apple. Please update your character sheets to reflect “frequently throws lightning bolt that delivers zero damage”.
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