This high-tech E.L.F. is guiding confused shoppers with the help of IBM’s Watson

December 13, 2016 Posted By: Leave a comment
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The new E.L.F. bot at the Mall of America wants to be your little shopping helper.

E.L.F. stands for the Experiential List Formulator. It's essentially a mobile concierge, an IBM Watson-powered chatbot that asks people things like what they enjoy doing or how long...

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