It’s time for Apple to show iBooks some love

When it comes to books, Apple seems to have lost the plot a bit.

Ahead of this week’s education event, one rumor had the company unveiling a revamp in its iBooks Store and iBooks apps. But the event came and went with only passing mentions of ebooks. Recent betas of iOS 11.3 saw the iBooks app’s name change to “Books,” sparking further discussion that an overhaul was imminent, but the final release has kept the name as is.

There are still rumblings that Apple may be planning to make some changes to its ebook offering in the coming months. Late last year, the company reportedly hired an Audible executive (who had also formerly worked at Barnes & Noble) to head up the effort. But with Apple’s latest event over and its next one a couple months away, it’s bound to be a little while before we see any concrete changes.

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