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Apple Marché Saint-Germain, Apple’s first store on the Left Bank and third in Paris, opened today in the historic public market.

More than 400 Apple stores on five continents are (RED) this World AIDS Day to raise visibility for the fight against AIDS.

Portrait mode has become a favorite feature for iPhone 7 Plus users, with people capturing a range of subjects with the new depth-of-field effect.

Great new features are coming to Apple TV this fall, including new Siri capabilities and single sign-on for pay-TV channels.

View photo highlights from the first day’s announcements and all the excitement of Apple’s 2016 Worldwide Developers Conference.

Swift Playgrounds is an innovative new app coming this fall for iPad that makes learning to code fun and easy for anyone.

Super Mario, the most beloved video game hero of all time, is now available on the App Store for iPhone and iPad.

Apple today announced AirPods are available to order online now from Apple.com, arriving at Apple Stores next week.

iOS 10.2 brings hundreds of new and redesigned emoji with greater diversity to iPhone and iPad with a free software update.

Apple has unveiled its Best of 2016 lists across apps, music, movies, TV shows, books and podcasts on the App Store, iTunes, Apple Music and iBooks.