MASHABLE
Are Google Search Trends Better Election Predictors Than Polls? [INFOGRAPHIC]Google has been busy documenting how the 2012 Republican primary affects search results. Newt Gringrich, for instance, experienced a huge surge in searches before winning in South Carolina. Stephen Colbert search traffic jumped ahead of all candidates after he announced his exploratory committee. A... Stephen Colbert: Support NASA Space Station Research [VIDEO]Stephen Colbert asked his fans to share his passion for space by donating to NASA to support its work with the International Space Station. Colbert rallied behind NASA’s efforts to create alternative vaccines to fight diseases — including salmonella and pneumonia — that have be... How Social Media Changed ESPN Audio’s Super Bowl WeekSocial and mobile technologies aren’t just important for guerilla marketing campaigns and grassroots outreach. They’re also changing how the world’s biggest broadcast media companies do business. Mashable recently spoke with top executives and personalities from the sports beh... How to Deliver a Killer Business PresentationMeaghan Edelstein has gained national media attention through her blog, I Kicked Cancer’s Ass, which she started to document her battle with end stage cancer. She is an attorney, the founder of the non-profit organization Spirit Jump, and works for the Global Strategic Management Institute.... Virgin Galactic Keeps Inching Toward Space, but When Will It Get There?Virgin Galactic, the aspiring space tourism company founded by Sir Richard Branson, is on track to begin powered test flights of its spaceship this summer, with the goal of starting passenger flights in 2013. Virgin CEO George Whitesides discussed the coming test flights at a meeting in January w... Apple No Longer Claims to Own Your Content on iBooksApple has updated the End User Licensing Agreement (EULA) for its iBooks Author app, clarifying its terms and ownership conditions. Immediately after its release, the EULA for iBooks Author was torn apart by the tech press and copyright analysts. The original wording stated that authors would onl... Facebook Plans to Launch Mobile Ads [VIDEO]If there’s one thing we learned after Facebook dropped its S-1 to file for an IPO this past week it’s that the company makes a lot of money through advertising. However, zero came from mobile advertising. That’s about to change, according to a report from DigiDay that... GE’s Beth Comstock: Social Media Redefines the Focus GroupMashable’s Davos coverage is presented by BMW i, a new concept dedicated to providing mobility solutions for the urban environment. GE’s Chief Marketing Officer Beth Comstock sat down with Mashable founder and CEO Pete Cashmore to talk about her role leading business innov... World Cancer Day Facebook App Hopes to Beat Cancer Before it StartsTwo international cancer prevention groups think the online community can — and should — take a stab at the worldwide cancer epidemic. In honor of World Cancer Day, Feb. 4, Stand Up To Cancer and the Union for International Cancer Control are launching a Facebook app that they hope wil... How Social Media Backlash Made Susan G. Komen Cave [VIDEO]The online storm surrounding Susan G. Komen for the Cure’s decision to pull funding from Planned Parenthood came to a close on Friday when Komen reversed its decision. Score another point for social media. On Tuesday, the Komen Foundation announced new funding criteria that would severely ... |