MASHABLE

The most common reason U.S. adults use social networks such as Facebook, Twitter and LinkedIn is to stay in touch with friends and family members, a new study reveals. A Pew Research Center’s Internet and American Life Project study released Tuesday examines why 66% of online U.S...

The nomination period for the 2011 Mashable Awards, a celebration of the most outstanding digital presences and projects, is quickly drawing to a close. You only have three days left to nominate your favorites of the web! This year’s Mashable Awards marks the fifth consecutive year weR...

It will be hard to overlook the sponsor when Clorox rolls out a webisode series in January called Supermoms that’s loaded with product placement. Created by RedLever Studios and Emmy-winning producer Jonathan Prince, the eight-webisode live action/animated series will feature mothers living...

Foursquare announced it roll out a redesigned website on Tuesday that could challenge local review sites such as Yelp, Urbanspoon and Zagat. The company’s website has historically followed the functions and layout of its checkin-service mobile apps, but now will feature its own di...

The Social CEO Series is supported by MessageMaker Social, the social media management system (SMMS) that lets you publish and manage targeted content across a large number of social interaction points while generating actionable intelligence. Visit messagemaker.com/social and follow us @MsgMkrSo...

Google has launched a pilot program that will let owners of Google+ Pages manage their accounts via third-party apps such as HootSuite, Involver and Buddy Media. The program will grant six companies early access to the Google+ API for the specific purpose of letting business owners manage their P...

This post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and technology in small business. What’s the ROI of social media? That’s the million-dollar question that every marketer and brand manager wou...

When the Amazon Kindle Fire started shipping on Monday, it did so with its own app store. Instead of embracing the open Android ecosystem, Amazon asks developers to submit their apps for approval — Apple style. Despite this somewhat risky move, developers are largely embracing one of Androi...

Trapit Activity Feed Trapit now has an activity feed to surface the most recent content.Click here to view this gallery.Trapit, a startup that personalizes content with the same artificial intelligence technology that powers Apple’s Siri, is launching its pub...

Protesters at Zuccotti Park have enough resources to satisfy a small village: hot food, live entertainment, even a library. But perhaps their most effective resource comes from a nine-foot-high pole known as the “Freedom Tower”, usually stationed at the southwest corner of the park a...